Street Media Group is excited to announce the development of a new 14’x48’ digital billboard on I-25, adding a signature location to our footprint in northern Colorado. This new structure will stand tall on the west side of the interstate at exit 254 between Loveland and Johnstown, across from Johnson’s Corner. The only full-size billboard between Highway 119 and the Colorado-Wyoming border, this double-faced digital unit will capture heavy traffic in both directions from Denver to Fort Collins.
Our Digital Billboards in Northern Colorado
Official impression numbers and analytics are currently being processed, but preliminary traffic measurements indicate more than 83,000 vehicles pass by this location in each direction every day. This type of large-scale exposure offers advertisers the ability to reach highly desirable demographics in an area booming with growth. Click here to see our full line of inventory.
With construction beginning soon, this new sign is expected to be fully operational in early 2025. Advertisements will rotate every six seconds in a complete content loop of 48 seconds. A full advertising slot agreement will deliver at least 1,700 spots every day per advertiser, and Street Media Group offers unlimited messages at no additional cost. In fact, we encourage all digital billboard advertisers to promote multiple messages, taking full advantage of zero production costs.
Digital out-of-home allows advertisers to use day-parting technology to promote specific messages at different times of the day, week, month, and year. It also provides the ability to quickly change messaging and promotions without lengthy production timelines often associated with other mediums. This gives advertisers the unique option to reach consumers in the marketplace with real-time messaging.
Street Media Group is proud to offer an experienced and highly talented creative team to generate ad layouts specifically designed to perform best in the OOH environment. We work closely with our clients to carefully assess their advertising needs and determine the best course toward the most effective ad campaigns. The best part, these expert creative services are included with every contract at no added expense. Check out some of our work here.
Advertising packages have been created to accommodate a wide range of budgets and demand is already high. Give us a shout to secure a spot before they’re all gobbled up!