We’re constantly busy exploring, innovating, developing new and exciting outdoor advertising mediums and markets. Take a look at some of our recent adventures and contact us to learn how we can help you Be Bold. Be Seen.
SMG Adds New Digital Billboard to Major Fort Collins Gateway
http://streetmediagroup.com/wp-content/uploads/2021/01/Harmony-TimeLapse-2.mp4 2020 may not have offered many reasons to celebrate, but StreetMedia Group is cashing in on one of the few. Wrapping up construction last November of a double-sided digital billboard on Harmony Road at I-25 in Fort Collins has owners Gary Young and Troy Hammond smiling about the future. The new structure is located near the traffic light on […]
Learning A Valuable Advertising Lesson About OOH From A TV Ad
You don’t have to spend much time watching television here in Colorado before you are told that if you’re in an accident you call the “Strong Arm.” Those ads run at a frequency that make them nearly impossible to ignore. One recently caught my attention because the woman giving her testimonial said that after her […]
CamPAIN Politics
With the 2020 presidential election quickly approaching its end, broadcast media is preparing for political ad invasion. According to this eMarketer article, “Total political ad spending in the 2019/2020 election cycle will reach $6.89 billion”, including federal, state, and local campaigns. TV ads will dominate political ad spending, accounting for 3.2% of all tv ads […]
Quality Creative Means Everything
Creative execution is absolutely the most important element in the performance of an out-of-home advertising campaign. Ok, read that again. Bold words coming from an OOH designer, right? But it’s the truth and it’s imperative. It’s also my ENTIRE point, which is why I voted to save us all some time and end this here. But apparently […]
Arizona’s East Valley is Open for Business!
“We’re all in this together.” As a popular declaration in our current soundtrack, we’ve all heard and seen these words. Because the COVID-19 crisis has caused hardships for businesses of all shapes and sizes, one of the results could very well be the validation of that sentiment. Maybe this inconvenient pause has given us all an opportunity at a fresh […]