At Street Media Group, growth has always been driven by strong partnerships, innovative technology and a commitment to delivering impactful out-of-home advertising experiences. One of the most important partnerships fueling that momentum is our long-standing collaboration with Daktronics, an industry leader in digital display technology.
Recently, Daktronics highlighted Street Media Group’s rapid expansion in its featured article, “Daktronics Technology Fuels Street Media Group’s Rapid Multi-State Expansion.”
What began as a hyperlocal Northern Colorado operation has evolved into a growing multi-state network spanning Colorado, Kentucky, Nebraska and New Jersey. This expansion reflects Street Media Group’s continued investment in premium digital out-of-home (DOOH) solutions and the technology partnerships that make scalable growth possible.
For more than a decade, Street Media Group and Daktronics have worked together to deploy high-performance digital billboards, campus signage and community-focused displays across a wide range of environments. From roadside advertising to pedestrian-focused installations, Daktronics technology has helped us maintain the reliability, visibility and operational consistency needed to grow into new markets with confidence.
As highlighted in the Daktronics feature, this partnership extends beyond hardware. It is built on collaboration, responsiveness and shared innovation.
“When we take on a new market or a challenging site, we know we’re not doing it alone. Their team listens, collaborates and problem‑solves with us. That kind of partnership gives a small team like ours the confidence to think bigger, move faster and deliver high‑quality displays our advertisers can trust.”
One example of that innovation can be seen at Colorado State University, where Daktronics displays support paid advertising, university messaging and real-time safety notifications. The project demonstrates how digital signage can create value for institutions while opening new opportunities for advertisers to connect with audiences in meaningful ways.
As Street Media Group continues expanding across the country, dependable technology and trusted partners remain essential to our strategy. Daktronics’ expertise in digital display solutions has played a significant role in helping our team scale efficiently while continuing to provide high-quality advertising experiences for clients and communities alike.
We’re proud to see our partnership recognized and excited for what’s ahead as Street Media Group continues building the future of digital out-of-home advertising.
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